Trends

Find out what our research experts view as important changes and trends in homes and building products.

June 29, 2018

Home Innovation Shares Expert Insights on Fenestration at WDMA Conference

Speaking at the WDMA Technical & Manufacturing Conference in Minneapolis last week, Home Innovation’s Director of Market Research Ed Hudson shared his expertise on the market for fenestration products, based on data from our Annual Builder and Consumer Practices Surveys.

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Tagged:
Data and Trends, Homebuyer Preferences, Building Products, Marketing, Survey Research

June 21, 2018

Home Innovation Shares Expert Insights on Plastics at PROFILES 2018

Speaking at AMI’s Profiles 2018 conference in Pittsburgh earlier this month, Home Innovation’s Director of Market Research Ed Hudson shared his expert opinions on all things plastic and home building-related, based on data from our Annual Builder and Consumer Practices Surveys. Below is a link to his full presentation on how to capitalize on developments on profiles for window, door, decking, fencing, and siding applications.

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Tagged:
Data and Trends, Homebuyer Preferences, Building Products, Marketing, Survey Research

June 12, 2018

Builder Survey Data: It’s What’s on The Inside (& Outside) That Counts

Home Innovation’s 2018 Builder Practices Survey continues to reveal many new trends (and trend reversals). We touched on the interesting changes underway in the housing mix in the last Trends post. Our ongoing dive into the Annual Builder Practices Survey data has pointed to other fascinating market shifts, as well.

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Tagged:
Data and Trends, Homebuyer Preferences, Building Products, Marketing, Survey Research

June 1, 2018

New Housing Mix: Are You In or Out of the Big Picture?

The turmoil of the mid-2000’s housing market bust and Great Recession set major changes in motion for the new home market. In fact, even now we’re still trying to sort out whether it will return to its old, familiar pattern or if we’re seeing the “new normal.”

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Tagged:
Data and Trends, Homebuyer Preferences, Building Products, Marketing, Survey Research