Builder Practices Reports

Market Demand Data for Building Products Used in New Home Construction

The Builder Practices Reports provide detailed demand data on building products used in new residential construction. Based on nationwide surveys of home builders, these reports measure building product usage patterns, market share, and purchasing trends across more than 40 building product categories.

Manufacturers rely on this data to understand market size, identify emerging trends, and evaluate new product opportunities.

What the Builder Practices Reports Measure

Our surveys analyze building product purchases made by U.S. homebuilders and provide detailed insight into:

• Product usage by builders
• Market share by product category
• Regional demand patterns
• New construction trends
• Adoption of emerging materials and technologies

These insights help manufacturers evaluate product performance and track shifts in construction practices.

Market Segmentation

Builder Practices Reports provide demand data segmented across key dimensions of the residential construction market.

Included with every report

• Home Type: Single-Family Detached vs. Multifamily

Optional advanced segmentation

• Home Price Point: Starter vs Move-up vs Luxury
• Size of Builder: Small vs. Medium vs. Large
• Type of Builder: Custom vs. Production

These additional segmentation layers allow manufacturers to evaluate demand within specific housing segments and better understand where their products compete.

How Manufacturers Use Builder Practices Data

Building product manufacturers use this data to support:

• Market sizing and demand analysis
• Competitive benchmarking
• Product development decisions
• Sales forecasting
• Strategic planning

Builder Practices Reports serve as a baseline reference for the U.S. residential construction market.

Report Pricing

Prices for the Builder Practices Reports vary based on product category and segmentation. Download our pricing sheet to learn more. Interested in purchasing several reports? Contact us to discuss bundle discounts.

Need Data for a Specific Product?

If your product category is not included in the standard reports or requires deeper analysis, Home Innovation Research Labs can develop a custom demand model tailored to your product and market segment.

Schedule a Meeting with a Market Research Expert