Home Innovation Insights

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Cindy Wasser, MBA
February 25, 2021

Don’t Be a Drip: Get WaterSense Certification with NGBS Green

Buyers of green homes want to avoid wasting water and save money with lower water bills. Water efficiency can also increase energy savings for buyers and renters, as less energy is required for hot water heating compared to typical home design. Research has shown that buyers are willing to spend from 1-4% of a home’s purchase price for third-party green certifications, such as Home Innovation’s NGBS Green, which all include some element of water and other resource efficiency. Most recently, NAHB’s 2021 What Home Buyers Really Want survey says nearly 50% of homebuyers are willing to pay at least an additional $500 for a home that meets an above-code standard for water efficiency. 

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Cindy Wasser, MBA
January 15, 2021

WRI — the New “MPG” Metric for Home Water Use

As consumers, we appreciate the opportunity to use performance metrics to estimate the total cost of ownership of our vehicles, homes, and appliances. Since 1977, a miles per gallon (or MPG) metric has been displayed prominently on vehicle labels. Consumers rely on that metric for understanding how much it would cost to operate a vehicle for their daily commute, errands, and social activities. No matter how stylish, roomy, or tech-enabled a vehicle is, I couldn’t imagine purchasing it before researching that MPG value.

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Cindy Wasser, MBA
January 7, 2021

Commercial Product Manufacturers — Get Your Products NGBS Green Certified

With the release of the 2020 NGBS, the scope of Home Innovation’s NGBS Green Certification expanded, making the program even more relevant to the multifamily and commercial sectors of the construction industry. Now, most products intended for commercial applications are eligible to be certified and recognized for their contribution toward residential spaces complying with the NGBS. The Commercial Spaces compliance pathway also introduced many new practices that refer to commercial building products, appliances, and fixtures. Now is the perfect time to get your commercial building products NGBS Green Certified. 

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Cindy Wasser, MBA
September 23, 2020

Smart Products Are Green Products

Today, it can seem impossible to find a new appliance that isn’t a “smart” product. I recently purchased a new washer and dryer set, and I noted so many models with mobile and voice notification and control. Some products even featured automatic reordering of detergents and softeners based on sensor feedback!

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Cindy Wasser, MBA
September 2, 2020

Healthy, Smart & Efficient – Earn NGBS Green+ for Your Next Home

Homebuyers look for sustainable and efficient design, but they also bring their own values to the home search. Health is top of mind for consumers right now, and many buyers recognize the role that our homes play in keeping us healthy and safe. Since we’re all spending more time at home, some buyers look for the convenience afforded by smart home systems and accessible design. And, while there is so much uncertainty globally, some crave the security that is afforded by energy and water independence and resilient design.

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Cindy Wasser, MBA
April 13, 2020

Manufacturer Mindset: Finding Solutions to Today’s Moisture Issues

Moisture control and dehumidification are increasingly hot topics among residential builders and property managers in hot-humid climates. Home Innovation's Cindy Wasser recently spoke with a couple of our manufacturer partners with NGBS Green Certified Products to learn more about the industry trends they’re seeing, and the solutions their companies are implementing to ensure energy-efficient green homes maintain proper moisture and humidity.

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Cindy Wasser, MBA
February 5, 2016

New Green Advocacy Tool Hot Off the Presses: NGBS Green Annual Report

Home Innovation Research Labs recently debuted its inaugural green certification program annual report, “NGBS Green: A Better Place to Call Home.” The report provides a new advocacy quill in the quiver of builders and verifiers around the country hoping to promote more choice in the marketplace in regions where green building is required by code.

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Cindy Wasser, MBA
May 1, 2015

An NGBS Retrospective: 50,000 NGBS Green Certified Homes

With the 50,000th NGBS Green Certified home in our very recent past, it seemed like a perfect time to look back on what a game-changer the NGBS rating system has been to the home building industry, and celebrate the achievements of our dedicated NGBS Green Partners who have sought third-party green home certification.

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Cindy Wasser, MBA
October 8, 2014

Local Green Home Advocacy Efforts Lead to Jobs, Market Development

Frustrated by lack of local knowledge about or interest in green home building? See how one local jurisdiction in Washington State used the National Green Building Standard as a catalyst for positive change in job creation and green home market development.

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Cindy Wasser, MBA
September 5, 2014

Making Significant Strides on Green Home Appraisals

Too often, the value of the green features in high-performing homes have been either underestimated or overlooked during the appraisal and lending processes. This limits the ability of builders to properly differentiate themselves in the marketplace, and the ability of homeowners to get the full value of their homes in appraisals and resale pricing. But the times they are a changin’! Over the last year, important strides have been made to ensure that appraisers and lenders are equipped to recognize and value green home features.

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Author Bio
Cindy Wasser, MBA
Cindy Wasser, MBA
Senior Manager of Green Building Programs

Cindy manages all the day-to-day aspects of Home Innovation's NGBS Green Certification Program, including verifier training and communication, HBA Partner relations, and our NGBS Green Certified Product catalog. Her background in green government initiatives with NACo provided her a wealth of resources and experience to guide her work at Home Innovation.