Home Innovation Insights

Insider insights on what's going on in the home building industry.

Troy Johns
June 8, 2015

Capitalizing on Growing NGBS Green Momentum

As a builder, member of Home Innovation's Board, and chair of the new NGBS Green Advisory Group, it was affirming to hear builders and developers on the Advisory Group recently discuss how NGBS Green has helped them transform their specific projects, but also to acknowledge the challenges that remain to transform the market. Quite simply, this is the value proposition of NGBS Green. It helps builders be more successful and at the same time produce buildings with greater inherent value and smaller environmental impacts. Find out more about the growing momentum of NGBS Green.

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Author Bio
Troy Johns
Troy Johns
Past Chairman, NGBS Green Advisory Group

As Founder of Urban Northwest Homes, the largest home builder in the Pacific Northwest, Troy Johns has been actively involved in the development, construction, and renovation of sustainable, healthy, highly energy-efficient homes in Clark County, Wash. for the last 20 years. Troy's company has established significant efficiencies among subcontractors in the region, allowing him to implement highly sustainable features for his homebuyers, while maintaining affordability. Believing that “green building” is just another way of saying smart and responsible building, Troy’s mission is to cut energy consumption in the homes he builds by 50% above Energy Star standards. He holds leadership positions with the BIA of Clark County, the BIA’s Green Building Council, and the BIA of Washington State. Troy also serves on Home Innovation’s Board of Directors.